Con una ocupación promedio del 88%, la provincia fue una de las preferidas por los argentinos. Gran Mendoza y alta montaña, las zonas más elegidas por los turistas.

En cantidad de visitantes, San Rafael fue el lugar más elegido.
En cantidad de visitantes, San Rafael fue el lugar más elegido.

Según el Ministerio de Turismo de la Nación, más de 1.300.000 turistas se movilizaron en todo el país durante este fin de semana largo con motivo del feriado por el Día del Respeto de la Diversidad Cultural, lo que generó más de $ 2.200 millones.

“La ocupación nacional en alojamientos hoteleros alcanza el 60%, mientras que el impacto económico estimado es de $ 2.284 millones. El movimiento turístico generado en los fines de semana largos activa a toda la cadena de valor del sector e impacta en la economía de cada región”, precisó el ministro de Turismo de la Nación, Gustavo Santos.

En un año con pocos fines de semana largos, este se presentó como una excelente oportunidad -tanto para los turistas nacionales como para los chilenos- para “escaparse” y disfrutar de todo lo que Mendoza tiene para ofrecer en primavera: naturaleza, paisajes y aprovechar actividades relajantes y placenteras para encarar con otra energía lo que queda del año.

Para Mendoza las expectativas turísticas eran muy buenas, ya que la provincia esperaba, previo al fin de semana largo, la llegada no sólo de visitantes nacionales sino también de Chile. Y es que hoy, 10 de octubre, por ley, también es feriado allí, país donde denominan a esta fecha “Encuentro de dos Mundos”.

El Observatorio del Ente Mendoza Turismo, para este fin de semana largo, arroja los siguientes datos: la ocupación hotelera -en las diferentes tipologías de alojamiento- fue del 88%, en promedio provincial. Alta montaña registró la ocupación más alta: 90%. Le siguen Gran Mendoza, con 89%; Valle de Uco y el Sur provincial, con 80%.

La titular del Ente Mendoza Turismo (Emetur), Gabriela Testa, señaló: “Ha sido un excelente fin de semana, con unos 55.000 visitantes, que han tenido una estadía promedio de 3 días, y un gasto promedio diario por persona que se mantiene en los $850, un valor relativamente bajo que demuestra que si bien el argentino sigue viajando, lo hace cuidando su billetera”.

La nutrida agenda turística y cultural de este fin de semana también motivó un gran movimiento de turismo interno.

“El Gobierno de la Provincia, a través del Emetur, viene haciendo un gran esfuerzo en materia promocional desde principios de año, con las diferentes campañas que llevamos a cabo para reposicionar el destino y que cada vez más turistas nos elijan”, destaca Marcelo Montenegro, director de Promoción del Ente Mendoza Turismo.

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